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The Stack / Analytics
Profound
05 OutcomesA watch-this-space yes — Profound leads the dedicated answer-engine-visibility category: tracking whether ChatGPT, Perplexity, and AI Overviews cite you, against which competitors, on which prompts. It's where SEO measurement was in 2005 — early, imperfect, and exactly where attention is going. Entry is $99/mo for one engine, but that's a taster; real multi-engine coverage starts at $399/mo.
The job in the stack
The AI-visibility seat: dedicated measurement of how AI answer engines mention, cite, and recommend your brand.
Pricing
| Plan | Price | Notes |
|---|---|---|
| Starter | $99/mo | Billed yearly (2 mo free); ChatGPT only, 50 prompts (1,500 responses/mo), 1 seat, 100 agent credits/mo — a taster, not a program |
| Growth | $399/mo | Billed yearly; ChatGPT + Perplexity + Google AI Overviews, 100 prompts (9,000 responses/mo), 3 seats, 400 agent credits/mo, CSV/JSON exports |
| Enterprise | custom | Up to 9 engines, custom prompt plan and seats, API access, SSO/SAML, dedicated Slack support |
Pricing verified 2026-08-23. Plans change — the source of truth is Profound's own pricing page.
Models & versions
- Answer-engine trackingPrompt-level visibility across ChatGPT, Perplexity, Gemini, AI Overviews
- Profound AgentsAutonomous agents that act on visibility gaps; metered in agent credits, included on every tier
- Profound SheetsSpreadsheet surface for running agents across many prompts at once
The honest read
What works
- +Measures the channel classic SEO tools barely see
- +Prompt-level competitive visibility — who gets recommended and why
- +Category leader as GEO budgets form
What breaks
- −Young category: methodology and metrics still settling
- −$99 Starter tracks one engine only — treat $399 Growth as the real entry price
- −Semrush One and Writesonic now bundle lighter versions
Use it for
- →Brands whose buyers ask AI assistants for recommendations
- →Agencies adding GEO reporting to retainers
- →Category leaders defending AI-answer share
Skip it if
- ×Budget is solo-tier — Writesonic's GEO features cover the basics
- ×Your buyers don't use AI search yet — measure demand first
Questions operators ask
?Profound or Semrush One's AI visibility?
Semrush One bundles AI-visibility into the familiar suite — right for most. Profound is the dedicated specialist: deeper prompt coverage and competitive views, at dedicated-tool prices. Suite first; specialist when GEO becomes a line item.
?Is the $99 Starter plan worth it?
Only as a look before you leap. One engine and 50 prompts won't tell you much competitively — budget for $399 Growth if AI-answer visibility is a real priority, not a curiosity.
What changed
- Freshness sweep — reverified directly against tryprofound.com/pricing, no change. Starter $99/mo, Growth $399/mo, Enterprise custom all confirmed exact.
- Prices unchanged ($99 Starter / $399 Growth, both billed yearly). Two corrections against the live pricing page: Enterprise now lists up to 9 engines, not 10, and every tier now carries agent credits (100 Starter, 400 Growth) for Profound Agents and Profound Sheets — the product has moved from measurement-only toward taking action on what it measures. Response caps added: 1,500/mo Starter, 9,000/mo Growth.
- Released from staging (AI-visibility seat, Outcomes layer). Verified against the official pricing page: Starter $99/mo (ChatGPT only, 1 seat), Growth $399/mo (3 engines, 3 seats), Enterprise custom (up to 10 engines) — both self-serve tiers billed annually. Replaces the seeded ~$500/mo estimate.
Give Profound a job
The AI-visibility seat: dedicated measurement of how AI answer engines mention, cite, and recommend your brand.
Try Profound →